Social Media Manager

Job Code
SMM-061324
Location
Remote
Terms
Full-Time; 7 AM – 4 PM CST
Salary/Rate
Depends on Experience
Skills Required

Proficiency in Social Media Management, Content Creation, Google Analytics, Data Analytics, Hootsuite, Communication, Time Management and Good Writing. 

Person typing on a laptop with social media icons floating above.

Job Overview

We are seeking a dynamic and creative Social Media Manager (SMM) to oversee our organization’s social media presence. This role involves developing and implementing strategies to increase brand awareness, boost sales and engagement across various social media platforms. The ideal candidate will have a deep understanding of social media trends, excellent communication skills and the ability to analyze data to optimize content and campaigns. 

Responsiblities

  • Forge a strong knowledge of technology and travel industry news and social media trends
  • Strategize social media campaigns to boost sales and brand engagement
  • Partner with marketing team to develop a consistent brand across all social platforms
  • Craft a content calendar as needed in collaboration with design and marketing depts
  • Design original posts, tweets, and pins according to the content calendar
  • Host monthly community engagement events through social pages
  • Answer customer questions on social pages daily
  • Monitor KPI progress using Google Analytics
  • Communicate metrics progress to stakeholders and relevant teams
  • Identify potential pitfalls in social strategy or content and adjust future plans accordingly
  • Build relationships with followers through consistent communication via comments, retweets, likes, and more. 

Skills and Qualifications

  • Bachelor’s degree in marketing, mass communications, or public relations.
  • Minimum 3 years of demonstrated success managing social media platforms or relevant content marketing experience
  • Experienced with Google Analytics and Hootsuite
  • Strong time management and organization skills
  • Strong verbal, written, and interpersonal communication skills
  • Strong knowledge of Facebook, Instagram, Twitter, TikTok, and YouTube
  • Must be creative with an eye for detail
  • Must be a strong storyteller
  • Must have intermediate knowledge of the technology and travel industry 

Additional Requirements

  • Excellent / Fluent command in written and spoken English language.
  • Remote work will require a computer, web camera, and high-speed internet.  
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