Structured Content

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AI CMS Migration Strategy
Migration is where a content platform project meets everything the organization has published for the past decade, and it is the phase most likely to produce a visible, public failure — because unlike the rest of the wor...
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AI CMS Implementation Challenges
The sequence for doing this well is set out in how to implement an AI-powered CMS. This article is the other half: what goes wrong, why it goes wrong, and — the part usually missing — how to notice early enough to act. ...
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AI Content Quality Assurance
Quality assurance for AI-assisted content is frequently reduced to a single question — is it accurate? — which is both the most important criterion and the least tractable one. Accuracy cannot be checked without knowing ...
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AI Content Lifecycle Management
Most content management attention goes to getting something published. The lifecycle is everything that happens before and, more importantly, everything that happens after — and it is where large content libraries ...
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AI Content Classification
Classification is the act of deciding which of your existing categories a piece of content belongs to. It is a different operation from writing a description: the system is not producing new text, it is making a choice f...
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AI Metadata Generation
Metadata is the descriptive information about a piece of content rather than the content itself: what this page is about, what this image shows, who wrote this document and when. It is the least glamorous part of content...
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AI Content Automation
Content automation means letting software carry out content-management tasks that a person would otherwise do by hand. It is not a new idea — scheduled publishing has existed for decades — but AI widens the r...
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How to Implement an AI-Powered CMS
This article assumes the decisions in enterprise AI content strategy have been made: you know the problem, you know who owns the content, and you have a view on structure, security, and governance. What follows is how th...
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Enterprise AI Content Strategy
The most expensive mistake in AI content projects is selecting a platform first. It happens because the platform decision feels like progress, is easy to get budget for, and produces a demonstration. The questions that d...
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AI CMS vs. Traditional CMS
Most comparisons of this kind are written to justify a purchase. This one is not. A traditional content management system is a mature, well-understood technology that meets the needs of a great many organizations, and re...